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Joes Crab Shack

Project type

Product design

Date

2022

This project was for a pre-planned development for Joes Crab Shack. I collaborated with 2 other designers on this project to create a line of 12 designs. Presented are the 4 I designed for the line.

Hat #1

This one's prompt was Americana theme.

Hat #2

Joes Crab Shack is known for their risky sayings so this one's prompt was exactly that. I came up with the idea of illustrating female legs as crab legs and add the saying. It went over really well, everyone had a great laugh.

Hat #3

This one and the next hat I wanted to have throwback vibes. Got some tie dye for this one.

Hat #4

This is one I wanted to go for that 90s neon sign vibe and 90s colors.

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